I Wish This Was


“I wish this was” project: local citizens as placemakers …

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Social Cities of Tomorrow » International conference 17 February 2012, Amsterdam, Netherlands

Using digital media technologies for collective urban issues

Our everyday lives are increasingly shaped by digital media technologies, from smart cards and intelligent GPS systems to social media and smartphones. How can we use digital media technologies to make our cities more social, rather than just more hi-tech?

This international conference brings together key thinkers and doers working in the fields of new media and urbanism. Keynote speakers such as Usman Haque, Natalie Jeremijenko will speak about the promises and challenges in this newly emerging and highly interdisciplinary field of urban design. The keynotes will be accompanied by presentations of ‘best practices’ from various disciplines, such as architecture, art, design, and policy.

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Open Up Workshop – projects for the LED FACADE at the MediaLab-Prado

Open Up is an advanced project development workshop for the digital facade of Medialab-Prado. From February 9 through 23, working groups will develop selected projects in a collaborative way.

The event includes theoretical activities February 9, 10 and 16 with lectures by the teachers of the workshop and also Erkki Huhtamo and Jennifer Steimkamp.

Tutors include Jordi Claramonte, Chandler McWilliams, Casey Reas and Víctor Viña. Directed by Nerea Calvillo.

The selected projects that are currently being developed in the workshops can be found here. Also, the working process is being documented through the workshop blog.

About the facade

Langarita–Navarro Arquitectos‘ Led wall at the Medialab-Prado in central Madrid is an interactive façade that aims to be a space for exchange and communication with both visitors and locals, a commission by the Madrid Town Council to develop social interaction and to offer a new digital landmark for their city which is often so closely guarded from development. 144m2 of wall space is covered with some 35,000 Led nodes that are configured to allow both still and moving imagery, allowing the wall, with it’s simple traditional madrileño definition to come alive with psychedelic imagery.

More technical info on the digital facade can be found here.

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